Testimonials from clients whom I have had the honour to work with:


“It was a pleasure working with the team. Not only was the entire process extremely smooth sailing, the team has been nothing but extremely helpful, even beyond the completion of the project.”
— The Lo&Behold Group

“A heartfelt ‘thank you’ to the craftsmen, the designers and the dreamers who continue to make our vision a reality.”
— Chef Julien Royer, Odette

“Two years of research, interviewing experts and testing products ourselves. We ended up partnering with people who care as much as we do, and worked closely with them.”
— Darryn, Two of a Kind

“Very happy with the overall service and assistance! The team is talented, problem-solving, responsive and accommodating to our needs. They’re flexible as well in dealing with last minute requests/changes/ad hoc requests and do the best they can – really appreciate this quality. Appreciate it guys!”
— Krystal, Blue Sky Escapes

“Very impressed by their professionalism – Shawn adopts an effective way of understanding our needs and business model. The team was thorough in their research and meticulous in their methods, ultimately crafting a brand that accurately reflects our vision and mission.”
— Jeanette, DDIY



SL © 2024

Glyphwerk Type Exhibition - Fjord Grotesque

Project: Typography
Technique: Digital Illustration

Images © studioKALEIDO

Glyphwerk is a typography experiment comprising a foundry, as well as type-based exhibitions. In its first volume, I was invited by our good friends at studioKALEIDO, alongside 9 other design agencies based in Singapore, to each create a working font which can be downloaded or bought.

Fjord Grotesque is a contemporary interpretation of the sans serif geometrical typefaces popular towards the end of the last century. The font name, Fjord, was derived from the wavy visual forms on the crossbars of the alternate glyphs, symbolizing that of running waters between steep cliffs.

While the project was inspired by the personal obsession with fonts that are functional as both display and body text, the elegant complementary kerning details between its individual characters allows Fjord Grotesque to stand out amongst its other type siblings. Other unique attributes of Fjord Grotesque includes, its pointed apex and vertex, low crossbars, mono-linear form, and its uppercase alternate glyphs that functions modestly as a display type.